DRIVING
GROWTH.
CREATING
IMPACT.
SNL Businesses PTY LTD delivers world-class promotions, events management, and brand activation services — trusted by South Africa's most recognised brands for over a decade.
Trusted by 13+ major brands

15+
Years Experience
13+
Brand Partners
2009
Sandalami Founded
Parent company established
2015
SNL Businesses
PTY LTD established
13+
Brand Partners
Major SA & global brands
10+
Industries Served
Beverages to government
FULL-SERVICE
SOLUTIONS.
From brand activations to government partnerships — SNL Businesses delivers measurable results across South Africa's most demanding industries.
Promotions & Brand Activations
High-impact on-ground promotions and brand activation campaigns that connect your brand directly with consumers — from retail activations to large-scale roadshows across South Africa.
Events Management & Planning
End-to-end event planning, coordination, and execution. From corporate launches and award ceremonies to community events — we manage every detail with precision.
Marketing & Communications
Strategic marketing campaigns and communications that amplify your brand message. We craft compelling narratives that resonate with diverse South African audiences.
Corporate Services & Business Development
Comprehensive corporate support services including stakeholder engagement, business development consulting, and partnership facilitation for sustainable growth.
Government & Public Sector Partnerships
Experienced in navigating public sector procurement and delivering compliant, impactful programmes for government departments and regulatory bodies.
Liquor & Beverage Industry Compliance
Specialist compliance and activation services for the liquor and beverage industry — working with regulatory authorities to ensure responsible, compliant promotions.
TRUSTED BY
INDUSTRY LEADERS.
From South Africa's largest beverage companies to government departments and regulatory bodies — SNL Businesses has earned the trust of the nation's most demanding organisations.
HNK
Heineken Beverages
BeveragesDST
Distell
BeveragesSAB
SAB
BeveragesES&C
Edward Snell & Co
BeveragesILV
Illovo Sugar
Food & AgriDoT
Dept of Transport
GovernmentRTMC
Road Traffic
GovernmentRGBC
RGBC
RegulatoryKZNLA
KZN Liquor Authority
RegulatoryJMPD
JMPD
Law EnforcementRTIA
RTIA
GovernmentSTC
Santaco
TransportGOV+
Government Excellence Partner
Public Sector
Proudly South African · Serving clients from KwaZulu-Natal to Johannesburg and beyond
FROM A VISION
TO IMPACT.
Driven by her experiences as a young entrepreneur, Nontuthuko "Lami" Ngcobo founded Sandalami Promotions and Events in 2009. Six years later, SNL Businesses PTY LTD was born — and since inception, it has significantly impacted many lives across South Africa.
Sandalami Founded
Nontuthuko Lami Ngcobo registers Sandalami Promotions and Events in KwaZulu-Natal.
SNL Businesses Born
SNL Businesses PTY LTD established under the Sandalami umbrella, expanding service offering.
Major Brand Partnerships
Secured landmark partnerships with Heineken Beverages, SAB, and Distell.
Industry Leader
13+ brand partners, multiple government contracts, and a legacy of impacting lives across SA.

Nontuthuko "Lami" Ngcobo
Founder & CEO
"I started Sandalami with a belief that business can be a force for good — creating opportunities, driving growth, and impacting lives across our communities."
2009
Founded
Durban
KwaZulu-Natal
15+
Yrs in Business
"Since inception, SNL Businesses has significantly impacted many lives."
— SNL Businesses PTY LTD Mission Statement
LET'S BUILD
SOMETHING GREAT.
Whether you need a brand activation, a full events management solution, or a long-term marketing partnership — SNL Businesses is ready to deliver.